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Bring product data into your catalog without losing control.

Choose between an Excel import, a verified native connector or a scoped integration project. The right route depends on your ERP, edition and fields. Organised data reduces the distance between what operations maintain and what buyers see. The goal is to publish confidently without presenting an unvalidated automation as a guarantee.

See the result with real products ↓
From your ERP to your catalogDEMO
Oracle NetSuiteMicrosoft Dynamics 365 Business CentralOdoo
Catalog Mobile
Your product base03
ProductPrice
Apti fine oat flakes 150 g
Apti fine oat flakes 150 gSKU 120952 · 120 units
$12.50
KiSabor fine oat flakes 170 g
KiSabor fine oat flakes 170 gSKU 121258 · 108 units
$13.50
Parati salted crackers 370 g
Parati salted crackers 370 gSKU 10932 · 96 units
$11.90
Photos & codesCategoriesPrices
Online catalog03
Apti fine oat flakes 150 gApti fine oat flakes 150 g$12.50
KiSabor fine oat flakes 170 gKiSabor fine oat flakes 170 g$13.50
Items ready for review
6 × Apti fine oat flakes 150 g$65.40
Volume price applied

Put the product data you already maintain to work.

Example sales workflow. Available fields and updates vary by integration.

01

Start with a small, well-defined dataset

Prepare a stable product code, name, category, photo and price. Keep units and packaging clear. Use a small import to identify formatting or matching problems before loading every product.

Catalog page example: Food & beverages
Illustrative example with real reference products and localized names.
02

Understand the three routes

Excel is a file-based import that you run and verify. Native integrations use the connector’s supported fields and settings. A custom API or webhook integration needs technical scoping, authentication and validation before it can be promised.

03

Choose who controls each field

Decide whether product names, categories, photos, prices and stock are maintained in the ERP or in the catalog. A later synchronization can otherwise undo a manual change, depending on the connector’s configuration.

04

Verify the complete data journey

Check a new product, an updated price and a stock change. If order delivery to the ERP is part of the integration, verify that stage separately. There is no universal synchronization interval or SLA for every provider.

Promotional image example: Food & beverages
Illustrative creative for presenting a commercial selection.
05

Define the source of each field

Before importing, decide where SKU, name, photo, category, price, stock and unit are maintained. Without that decision, later updates can overwrite work and produce two competing versions of product truth.

06

Three paths, three responsibilities

Excel requires a reviewed file. An available connector depends on supported fields, permissions and settings. An API or webhook project needs technical scope, authentication and validation. An ERP name does not prove which path is available.

07

Keep ERP as the operational base

The commercial layer helps present products and capture purchase intent. Tax, credit, delivery, invoicing and availability require verification in the specific process and integration.

catalog.example.com
Your customer’s viewThis week’s selection
04 products
Example order #1024

Every detail. Ready to review.

In review

Change the quantity. See the unit price drop at 6 units.

CustomerCentral MarketSales repSales team
  • Apti fine oat flakes 150 g
    SKU 120952Apti fine oat flakes 150 g$12.50 / unit1–5 units: $12.50
    6+ units: $10.90
    $12.50
Product subtotal$12.50
Order total$12.50
1 product already added. Try changing the quantity.

Illustrative demo · sample products and prices

08

Validate a sample before scaling

Test a new product, price change, missing photo, variant and availability change. Compare source, catalog and buyer view. The sample reveals what needs mapping before the whole range is published.

09

Example: product data from Bling

The team confirms the authorised account, selected categories and stock warehouse, then checks a small SKU group before releasing the commercial selection. Renewing a credential is not the same as importing another spreadsheet.

10

Document the pilot result

Record which fields arrived, what needed adjustment and who approves commercial information. This avoids turning each later update into an investigation or promising instant updates without evidence.

Food & beverages

Food and beverage: sell case, unit and pack without ambiguity

Buyers need weight, pack and selling unit before choosing quantity.

From the buyer’s side

Recurring buyers, replenishment teams and reps working by pack and turnover.

A weekly selection groups grocery, snacks and drinks by category and case.

01

Clearer packs

02

Category-based selection

03

Less chat confirmation

Apti fine oat flakes 150 g
SKU 120952

Apti fine oat flakes 150 g

unit

KiSabor fine oat flakes 170 g
SKU 121258

KiSabor fine oat flakes 170 g

unit

Parati salted crackers 370 g
SKU 10932

Parati salted crackers 370 g

unit

Parati Mignon snack crackers 270 g
SKU 10927

Parati Mignon snack crackers 270 g

unit

Before sharing with a buyer

  • Separate unit and case
  • Show weight or volume
  • Check commercial table

What your customers can see

Your food & beverages range, ready for your customer's attention

An organised selection to introduce the range, plus a promotional image to highlight the products. Open the examples and inspect the details.

01 / PDF catalog
Catalog page example: Food & beverages
Illustrative example with real reference products and localized names.
02 / Promotional image
Promotional image example: Food & beverages
Illustrative creative for presenting a commercial selection.

The right format for each moment

Present the range. Build interest. Make choosing easier.

01PDF

Present a defined edition

Bring a product line, campaign or selection into a file that can be shared and printed. A PDF keeps the data used when it was generated: publish a new edition when prices change.

02Link

Help customers choose and order

Buyers browse categories, inspect products and select quantities in the online catalog. Your team retains the commercial review, according to the settings of your operation.

03Promotion

Draw attention to the right products

Use a product composition to introduce new arrivals or a selection during customer conversations. The image starts the conversation; the catalog holds the details for the next step.

Find your business

Different products. A presentation that fits each range.

Explore examples with real products from your sector. See how photography, identification and presentation help buyers distinguish their options.

BEFORE YOU START

What you need to know before you start

Does every listed ERP connect automatically?

No. Check the ERP page for the verified connection route. A listed name or vendor image does not prove a native connector.

Do I need an ERP to start?

No. You can begin with product data and an Excel import, then assess an integration when it becomes useful.

Will changes synchronize instantly?

Timing depends on the connector, API limits, configuration and processing. Validate the actual flow instead of assuming a universal instant update.

Does every ERP have a ready connector?

No. Confirm route, edition, fields and permissions before promising automation.

What is the best first test?

Use a sample with a new product, price change, variant and missing photo.

Guides

Apply it to your sales workflow

START WITH A REAL PRODUCT LINE

Make your next catalog the one customers can act on.

Add a small selection. Open it on your phone. Check the PDF and the order flow before rolling it out to your team.